Charlotte’s Web



Score Breakdown

Product Range






Buying Experience





Charlotte’s Web has been one of the few companies to have transcended the niche CBD vertical and achieve mainstream coverage, becoming a household name in the process. Frequently referred to as the “World’s most trusted hemp extract,” the company offers a range of medical-grade CBD products, certified by the U.S. Hemp Authority, and renowned for its top-notch quality. 


Although more expensive than other brands, CBD oils are priced in the range of $0.06 – $0.17 per mg. Their premium CBD oil tinctures, capsules, and topicals are sourced from locally grown hemp. They are a perfect option for those suffering from chronic pain, stress, anxiety, or any other health concern. 


Charlotte’s Web offers a vast product range, probably the best customer support in the industry, a rewards program we love and exclusive discounts for veterans, and bulk purchases.


A diverse CBD product collection available in varying sizes and CBD concentration

Sourced through locally grown hemp

Availability of products in different flavors, with an underlying smell and taste of the cannabis strain

Specially formulated for sleep, anxiety, recovery, health ailments, etc.

Superior customer support


Can be more expensive than other brands

Long shipping times

No independent third party testing

Need to purchase a product first to see lab results

Might be challenging to browse through product availability


The brand offers products across four segments, namely CBD oil tinctures, capsules, and topicals, as well as CBD for pets. All products come in varying product sizes and CBD concentrations. A guilty pleasure with Charlotte’s Web products is that you could smell, and taste the cannabis, even though they come in different flavors. 


  • Oils: For consumers who want to experiment with different CBD strengths. Available in Mint Chocolate and Olive Oil, and concentrations ranging from 7mg/ml to 60mg/ml.


  • Capsules: For a quick and hassle-free option.  Available in two concentrations of either 8mg (full strength), or 18mg (extra strength).


  • Gummies: Very popular for their easy consumption; available raspberry, lime, and ginger flavors with a concentration of 10g per serving. Infused with melatonin, three popular variants are available: calm, sleep, and recovery. 


  • Topicals: The collection with hemp-infused cream and balm is popular for treating inflammation and alleviating pain, as well as improving skin health. 


  • CBD for Pets: Designed specifically for pets for anxiety treatment, and as a pain reliever, CBD oils come with a concentration strength of 16g/ml. Chews can be found with 2.5g hemp extract and balms with 450mg CBD.


Buying products in higher concentration, or bigger sizes would be more cost-effective.  


For instance, purchasing the 100ml Original Formula would work out to $0.03 per mg of CBD, in contrast to the 30ml full strength oil, which would cost you $0.13 per mg of CBD.


The company’s origin story is the stuff of hemp folklore, being featured in New York Times and CNN, and often cited as one of the critical factors that led to broader acceptance/popularity of CBD products. Although a lot has already been written about it, here’s a quick recap. 


In the early 2010s, a young girl named Charlotte suffered from severe epileptic episodes due to Dravet Syndrome. She underwent numerous medical treatments and experimented with alternative medicine with no tangible results until a week of using medical marijuana drastically improved her condition. 


This was when the Stanley brothers from Colorado came into the picture. Having grown medical marijuana in their family farm for years, the brothers knew they could develop a cannabis strain that had high CBD content with a low THC ratio. This would allow Charlotte to reap all the therapeutic, anti-epileptic benefits of cannabis, without any of its psychoactive high or side effects.


And as expected, from experiencing over 50 seizures every day, Charlotte went onto have fewer than a handful every month. Charlotte’s recovery and the success of their CBD strain opened up a world of possibilities, leading them to develop more strains and hemp products for various other ailments. Thus was founded a company in the name of their muse, Charlotte’s Web

Manufacturing Process

Every CBD product from Charlotte’s Web is made using locally sourced hemp from their family farms in Colorado, Oregon, and Kentucky. While their hemp cannot be termed as 100% organic, the pesticides, herbicides, and other items used on their farms are organic. 


The full spectrum CO2 extraction process, which is widely accepted as the safest and most effective way to extract CBD, is used for manufacturing their CBD oils. The extract passes through several filtration stages before being examined by the in-house lab for CBD content, cannabinoids, and other potential residues.

Our Experience

We tried out the “Extra Strength” CBD Oil variant with 17mg CBD concentration. What started as easy, relaxed calmness through our body lasted for the whole day, without any feelings of tiredness/laziness.  We assume the more potent doses would be stronger in their effects, and we would recommend them for daily use. 


The CBD capsules are very easy to consume, like any other supplement. Their effects are quite strong as well, giving our bodies a calm and relaxing feel. We could see ourselves using this as a workout recovery/stress relief supplement.


CBD gummies would be our go-to option for night time use, with its effects being soothing and calming. We had a peaceful sleep and dozed off within 45 mins of intake. One issue we could find was they make you sluggish and drowsy if you consume before your regular sleep schedule.


While we could not try out other products to give a review on their effects, we are confident about the quality, seeing the same hemp extracts are used in all products. 


While the products do not undergo external testing, the company maintains a high level of transparency. You could look up the safety results of individual batches for all products.


The company offers free shipping for orders over $75, with one day and two-day shipping available at extra cost. Standard shipping time is seven days, with a flat rate of $8.99




They offer a 30-day full refund on all their products if you’re not satisfied for any reason. No questions asked.

Buying Experience

Purchasing a product from Charlotte’s Web is extremely simple. You just 


  • Browse products
  • Choose size/flavor
  • Add them to your cart 
  • Checkout when you’re ready. 


They accept all major credit and debit cards, and ship to all 50 states. Their customer support is one of the best in the business; whether you call them up with a query or have issues with a product, all requests are handled by an in-house team.

Rewards Program

They have Charlotte’s Web love reward program where you earn points for every dollar spent, as well as other activities like referring your friends or subscribing to their newsletter. One hundred points get you a $5 store credit. 


You can also get a 5% discount on all purchases by signing up for their auto-ship subscription. If you have promo codes or vouchers, you can use them during checkout.


Since its inception, the company has been deeply committed to charitable activities. They donate 2% of their pre-tax revenue to charities serving women, children, and veterans. 


They also founded a non-profit Realm of Caring, centered on medical marijuana research, advocacy, and awareness. Realm of Caring provides financial support and care to children and families in need of medical marijuana treatments. 


Charlotte’s Web also runs a special veteran’s program offering an extra 15% discount to all qualified veterans.


Charlotte’s Web is one of our favorite CBD brands, and we can’t recommend it highly enough. The products are of top quality and deliver on their claims. Put simply, Charlotte’s Web flat out works and are worth every penny you spend on them

About the Author

Lars Blenckers

Lars Blenckers is a Journalist, Writer and Editor in chief at CBD Examiners.  When he’s not testing out the latest CBD product in the market, he can be found in the gym, near the squat rack

Comments (1)

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Aug 12' 20

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